Start finding your best customers in just 8 weeks
Sebastian, Founder & CEO of Calabaza - closed 5-figures while working with us which kick-started his businesses growth.
Go-to-Market Sprints are a fast-paced and proven 8-week program that teaches founders the fundamentals of revenue generation and growth.
Unlike most programs, you aren’t just told how to sell, you actually get the tools, templates, accountability, and support you need to get you closer to an easy go-to-market strategy that closes some big contracts.
Stop overthinking, and start selling
Are you ready to find your perfect customer?
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Grow
Are you struggling to grow your business revenue or find financial stability?
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Monetize
Have you found a few supporters, but not sure how to turn them into customers?
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Clarity
Do spend too much time building what you hope people want instead of what they’ve told you they need?
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Engage
Are you spending too much time in your own head and not talking to potential customers?
Others like
you
“They helped me stay accountable, pushed boundaries, and even helped me realize my own potential when I felt lost and alone. I have a long way to go, but being part of this program has truly shaped who I am as an entrepreneur and what GreenNudge has become.
The understanding that revenue doesn’t have to be an afterthought and founder-led sales are REALLY important.
Cold outreach is one of the most effective ways to find customers, collaborators, and partners. The sooner you start this process, the better you'll understand your customers' challenges and work toward achieving product-market fit. Although I didn't have much success with email outreach for Carboform, which is still in its early stages, I found that LinkedIn outreach was more effective. It allowed me to connect with industry experts and significantly aided my customer discovery process.
PLUS! Save $100 on your first sprint, sign up before Dec 31st using code: 100OFF
“The program is structured to help validate your ideas in the marketplace without feeling too sales oriented, helping me refine my offering and find my niche in the market.
You feel supported the whole way through, and everything is meticulously planned and built to help you build your business. Ryzome started as an idea, now it is an actual business, bringing in money – what more is there to say.”
Entrepreneurs often:
🫣 Building before testing
🤫 Don’t interview customers
😵 Too much time on socials
😷 Waste time on distractions
😴 Procrastinate
😩 Lack goals and focus
🥺 Doubt themselves
😣 Let imposter syndrome in
Chances are you know these problems persist in your day-to-day, but fear, anxiety, and other factors keep you in this cycle.
Having a community to keep you focused and on-mission can make it easier to have a healthy balance of thinking about your future while also doing the tasks you need today to continue to generate revenue as efficiently as possible.
Accountability, resources, and a clear pathway to success are not far away - you just need to implement the systems to help you figure out your unique trajectory.
Go-to-Market Sprints gives you the framework to hypothesize and validate which customers would benefit the most from your offering, so you know how to approach customers with confidence that will absolutely love what you’re working on!
Our system shows you how to build your pipeline of potential customers so you can sell with confidence and only work with your most ideal customers!
Go-to-market sprint curriculum
The key teachings from Impact Zero’s accelerator, now baked into this 8-week program, can be summarized into 3 areas:
Business Strategy: Define a problem that founders want to solve as a business, and think about what types of businesses and organizations experience that problem.
Founder-Led Sales: Engage with people who are experiencing the problem you’re solving for 6 weeks, understand what they like and what they don’t like, and if your solution solves a big enough problem - you can sell it!
Evaluate & Plan: Review your latest experiments to find room for improvement and build your strategy for the next sprint
Save $100 on your first sprint, sign up by Dec 31st using code: 100OFF
No-Questions-Asked Refund Policy within 30 days of completion
Meet the Trainer
I created this program after completing Impact Zero’s 3rd accelerator cohort to increase access and reach more purpose-based founders strugging to find sustainable revenue.
As the former Head of Commercial at a high-growth VC-backed startup, I was the main sales person and led 2 other team members to achieve 4x revenue in 12 months - hitting $500K revenue in that timeframe.
Sharing this valuable knowledge is important to me because it can transform a business. I’ve designed this format to be the highest value training model for purpose-driven founders who are chronically underserved and typically forced into paying thousands for this type of training.
Let’s build your go-to-market strategy so you can confidently continue doing the important work you need to do in this world.
Totally new to this? Use code 100OFF to save $100 on your first sprint if you sign up by Dec 31!
Program Overview
⚙️ Frameworks to experiment, review progress, and iterate with confidence
To help you make progress quickly, we created a scrappy prove-it-then-build-it framework so you spend less time spinning your wheels building something that doesn’t have potential. With our curriculum, you spend more time having conversations with potential customers.
And our founders LOVE it.
Because it saves so much time coming up with a starting point, and gets you right to applying proven theories to your specific business.
It isn’t easy to build sales habits, but if you stick with it we guarantee you’ll see not only business transformation but also personal growth.
Guided onboarding to help you build your daily outbound habits and launch your first campaign with confidence
☎️ Weekly live training calls with optional Q&A at the end
Getting into the right mindset can be difficult if you’ve been a help-others-before-yourself kind of business owner. The truth is, that’s keeping you stunted. We want to ask you the hard questions and show you how to move forward with human support.
Making a first guess at your best customer
What would make the best first guess at a customer who’s most likely to find value in what you’re doing?
Asking the right questions to learn their needs
Customer calls can either waste everyone’s time, or be insightful and value-add for everyone involved.
Understanding and prioritizing buying signals
Figuring out the difference between a supportive enthusiast and a potential customer can be challenging.
Guiding a smooth sales process to close
Facilitating a smooth sales process with integrity takes some practice but is easy to get the hang of once you understand the overall methodology.
📝 Outbound template libraries to choose from including A/B tests to build confidence
Drafting copy is not what we want you spending most of your time doing, which is why our resource library is here to help get past the copy blocks.
Using a combination of emailing, calling scripts, LinkedIn messages, and copy across other channels - you can get to having meetings with potential customers to understand what they want most!
📝 Online slack community to ask questions, meet other founders, and build a supportive community
Theory is one thing, but a supportive community willing to share learnings can be very helpful in itself. Surrounding yourself with equally motivated people who are working their goals can pick you up on days you’re feeling really challenged.
